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Nutrition

$30.00 - $45.00
Release the hounds with GU’s version of rocket fuel—Roctane Energy Drink. The proven combination of glucose and fructose is the most easily and rapidly absorbed form of carbohydrate. And, a high electrolyte content is just what your legs crave to fire properly, while 35mg of caffeine stokes your central nervous system, increasing the release of free fatty acids into your bloodstream, and further sparing your limited glycogen stores. Plus, taurine and beta-alanine improve muscle endurance throughout the grinding hours of a road race, marathon, or triathlon. Branched-chain amino acids speed recovery and reduce muscle damage, histidine buffers against acidic byproduct, and of course the delicious flavors go down easy.
$54.95
- Use: Everyday supplement for athletes - High-potency multivitamin, vitamin D and K2 - Designed for endurance athletes - Antioxidant protection
$22.50
Fast energy to keep you going! Bonk Breaker Energy Chews deliver delicious, bite-sized bursts of energy. - Two servings per pouch - 200% daily value of vitamin C - 240mg of Electrolytes in each packet - Gluten-free, and Dairy-free - Non-GMO
$25.20
- Delivers the same portable and fast-absorbing carbohydrates as the original Energy Gel in a refreshingly light and smooth liquid form - Easier to consume when hot and thirsty - All energy gels are Vegan, gluten free, and Kosher - Available in caffeinated and non caffeinated flavors. Caffeinated flavors come with either 20mg or 40mg of caffeine
$3.99 - $45.99
Fuel like the pros with this advanced electrolyte formula that can keep you going through hours of training. Packed with BCAA's, amino acids that reduce muscle fatigue and improve recovery time, Hydration Fuel also contains glutamine to help balance muscle recovery. The energy comes from the proprietary mix of Carbo-Fuel, providing 30 grams of high-quality carbohydrates to provide clean sustainable energy for those long and intense workouts. - ELECTROLYTES – Lost through sweating, Hydration Fuel replaces sodium, calcium, potassium, and magnesium to hydrate to optimal levels - 3g OF BCAA'S – Each serving contains 3 grams of BCAA's and Glutamine, which naturally reduce muscle fatigue, improves recovery time, decreases amino acids loss from muscles, and aids in protein absorption, so your body will be recovered and ready for the next session - 30g OF NON-GMO COMPLEX CARBOHYDRATES – Packed with a blend from our Carbo-Fuel that provides clean, sustainable energy to help you power through long or intense workouts - 3g of Glutamine – Glutamine is a naturally occurring amino acid in your body. During intense training, Glutamine levels are greatly depleted, which decreases strength, stamina, and recovery. With 3g of Glutamine in Hydration Fuel, we keep your levels where they need to be for maximum performance - RICH IN NUTRIENTS – Contains D-Ribose, an ingredient that acts as the motor of the body's cells, allowing cells to function at high levels
$44.95
- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance
$57.27
ISOTONIC ENERGY GEL Liquid Shot is a cutting-edge, drinkable high-carb solution engineered for quick and convenient energy in a refreshingly light, isotonic formula. Each packet delivers 28g of carbohydrates and a clinically effective blend of all 5 essential electrolytes. - Contains fast-acting carbs for quick energy - Gets absorbed instantly without GI distress - Prevents cramping & improves hydration ENGINEERED FOR PERFORMANCE When you're falling apart, you don't have time to waste. Liquid Shot starts working almost immediately to give you gut-friendly energy, faster. TRADITIONAL GELS ARE HISTORY It's nothing like a traditional gel; this supercharged endurance fuel combines the latest research and technology to ensure peak performance, prevent cramping, and improve hydration. THE ULTIMATE LIFELINE Liquid Shots are isotonically balanced to match the concentration of cells in your body for quick digestion and absorption. This rapid assimilation ensures immediate effectiveness and spares you the typical 5-10 minute wait for it to take effect. ADDITION BY OMISSION In addition to omitting thickening agents, Liquid Shot also avoids common ingredients like fructose and vitamin C, which reduce efficient energy production (fructose) and have demonstrated a negative performance impact when consumed during endurance training and racing (vitamin C). TECH YOU CAN TASTE The latest research and technology give Liquid Shot a light, neutral flavor that’s easy to consume hour after hour, even when you're at your limit. PREVENTS CRAMPING & DEHYDRATION The revolutionary formula delivers all five electrolytes (instead of just one or two) for more effective uptake and cramp prevention. During extreme heat and intense efforts, Liquid Shot’s complete electrolyte profile can be the difference between peak performance and collapsing with cramps as the winning gap opens in front of you. THE BITTERSWEET TRUTH ABOUT FRUCTOSE Liquid Shot delivers a blend of high-efficiency carbohydrates without fructose. This combination effectively negates fructose’s ATP tax, boosting overall energy production without the problems of pure fructose. The biochemistry behind this is much more complicated, of course, and you can read more about how maltodextrin – and several other carbs – help Liquid Shot maximize fast energy.
$54.95
GOODBYE ACHY JOINTS & MUSCLES HALO accelerates joint recovery, reduces exercise-induced inflammation, and reduces downtime following overuse injuries. HALO provides comfort to muscles and joints that are sore and aching so you can train harder and recover faster. - Increases joint health & comfort* - Reduces inflammation & soreness* - Accelerates joint & muscle repair* *exercise-induced or following-exercise US PROVISIONAL PATENT #63229703 SO EFFECTIVE WE PATENTED IT Most everyone has heard of the benefits of curcumin, and plenty of athletes have tried it with little or no success. The main reason is because curcumin is very unstable. It spontaneously breaks down in the body before it gets where it needs to be to work. The technology that makes HALO special wasn’t available so we developed it. The key to realizing the benefits of curcumin is our proprietary Superba2® phospholipid delivery system that protects the curcumin from your body’s natural tendency to deactivate it, and allows it to be delivered and absorbed effectively. THE CUMULATION OF 18 YEARS OF RESEARCH WE CRACKED THE CODE Our proprietary delivery system not only protects the curcumin by keeping it stable in the body, it also allows it to be absorbed and delivered to where it works - inside cell membranes. The key to making curcumin effective is Superba2®, a special krill oil that protects curcumin from your body's natural tendency to deactivate it, and delivers both the curcumin and omega-3 phospholipids to cell membranes much more efficiently than fish/algal oils of any strength. Superba2® is uniquely compatible with cell membranes, so - even compared to other phospholipids - it reduces the process for membrane uptake from around 20 steps to 3-4 steps, getting curcumin and omega-3s where they need to be more efficiently, get fully absorbed, and produce anti-inflammatory effects. IMPROVES JOINT MOBILITY AND COMFORT REINFORCE THE WEAKEST LINK Joints and muscles bear the brunt of endurance training abuse. HALO’s Curcuminoids and Omega-3 phospholipids reduce late-onset soreness, exercise-induced inflammation, downtime following falls, and the impact of lingering minor injuries by signaling the musculoskeletal system to kickstart repair and adaptation processes, providing comfort to muscles and joints that are sore and aching from training or overuse. THE 95% PENALTY 95% of the population is deficient in omega-3s. That’s compounded by endurance exercise, impacting performance, mental processes, and recovery. Cardiovascular, cognitive, musculoskeletal—virtually no major body system is unaffected. Superba2™ omega-3 phospholipids are bioidentical to your cell membranes, so they don’t require additional processing steps for uptake. By improving membrane function, HALO supercharges endurance exercise capacity and energy production. DON’T LET ANYTHING SLOW YOU DOWN Almost every athlete has had training derailed by a nagging minor injury. That’s why we developed HALO, a proprietary combination of Curcuminoids, Astaxanthin, and Omega-3s that contributes to a full-body training foundation. More intense training, more effective recovery. FULL SYSTEM PROTECTION Omega-3s and curcuminoids efficiently populate cell membranes, where they are precursors and enhancers for signaling molecules that help maintain normal, healthy musculoskeletal tissue integrity and cardiovascular, cognitive, and immune functions. By managing inflammation-triggering enzymes and supporting cell membrane function throughout the body, HALO helps keep critical systems at peak efficiency to respond to your body’s need to perform. SOURCED FOR EFFICACY, PACKAGED FOR PROTECTION From the Superba2™ krill oil to the 95% pure curcuminoids from turmeric rhizomes, HALO’s effectiveness is rooted in its premium formula. Every component is sourced to maximize uptake and effectiveness, and the active ingredients are packaged in an amber glass bottle, which stabilizes and preserves notoriously vulnerable ingredients. A COMPREHENSIVE PERFORMANCE SYSTEM The overlapping, system-wide nature of HALO’s performance benefits aligns with First Endurance’s comprehensive approach to endurance athletics. Our line of supplements supports every aspect of endurance training rather than just supplying sugar and salt during exercise and protein during recovery. HALO, MultiV, and Optygen are the equivalent of building a base of fitness, ensuring your body’s infrastructure is equal to the exertions and stress of dedicated endurance training.
$62.40
Amped-up Energy for Athletes ROCTANE Energy Gels are designed for long-duration and high-intensity activities with more electrolytes for hydration and amino acids for your muscles. - Designed for long-duration and high-intensity training and racing with more electrolytes for hydration and amino acids for your muscles - Contains up to three times the amino acids and sodium than standard gels and also includes Taurine - All energy gels are Vegan, gluten-free, and Kosher - Available in caffeinated and non-caffeinated flavors. Caffeinated flavors come with either 35mg or 70mg of caffeine
$20.57
Women and men require different nutrition, especially during and after exercise when physical stress is at a maximum. Clif’s Luna Bars are made specifically to meet the demands of women’s bodies. Extra calcium and Vitamin D provide the building blocks for healthy bone density, while soy protein nourishes and repairs tired muscles. 24 vitamins and minerals, including anemia-busting folic acid and iron, boost the immune system and cell function. Luna Bars are made from high quality, 70% organic ingredients and contain no hydrogenated oils or artificial flavors.
$6.99
Under the weather or on-the-go? Grab some Nuun Immunity! When your body is stressed with travel or fighting an illness, hydration and botanicals are crucial for maintaining immune health. Nuun Immunity is a potent blend of electrolytes, anti-inflammatories, and antioxidants that provides total immune system support. - 10 tablets per tube. Dissolve in 16 oz. of water. - These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
$25.00
Breaking a sweat? Grab some Nuun Sport! When you sweat, your body loses vital minerals and electrolytes that need to be replaced for healthy recovery and lasting performance. Nuun Sport provides a great balance of ingredients for mineral replenishment and optimal hydration before/during/after your workout. - 10 tablets per tube, 4 tubes per pack. Dissolve in 16oz. of water. - These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. - The Conservation Alliance flavors: Lemon Lime, Fruit Punch, Tri-Berry, and Strawberry Lemonade - People for Bikes flavors: Wild Berry + Caffeine, Fresh Lime + Caffeine, Watermelon, Citrus Fruit
$39.99
- The perfect meal replacement option for days on-the-go, or activities when you just can't (or don't want to) stop, this portable food is the perfect solution - Nutrient-dense calories that deliver lasting energy - Blended, not baked, with chunks of real fruits, nuts and seeds - for fantastic taste and texture - Responsibly sourced - 12 servings - USDA-certified organic - Gluten-Free - Kosher - Non-GMO - Vegan
$3.50 - $33.00
- Where home-style baking meets sports nutrition - Named "Best of" by Competitor magazine 3 years running (06-08') - Great taste and great texture - Gluten and Dairy free
- Certified USDA organic single-serving wrapped waffles - A thin layer of honey infused with natural flavor and sandwiched between two thin waffles
$1.25 - $55.00
Created for daily training and competition, GU Energy Chews pack energy-dense calories in a portable packet to help sustain energy demands of long duration activities. The 90-calorie packet contains carbohydrates to keep you fueled while delaying bonking by sparing your glycogen stores. Sodium, the primary electrolyte lost in sweat, aids in hydration by maintaining water balance. The branched-chain amino acids (leucine, valine, isoleucine) may reduce mental fatigue and decrease muscle damage.
$29.88
- Packed with nutrients to power you from morning workouts to race days, these organic energy chews help you step up your game right when you need it - Plant-based organic energy chews with electrolytes and B vitamins - Provide fast fuel-ups that last through the home stretch, and some flavors are caffeinated for that extra BOLT when you need it most
$1.50 - $25.00
Created for athletes whose focus is on hydration, GU Hydration Drink Mix is formulated with a blend of electrolytes and carbohydrates, providing a light-tasting and rapidly absorbing hydration drink. Sodium, the primary electrolyte lost in sweat, aids hydration by maintaining water balance. This 70-calorie serving of GU Hydration Drink Mix contains carbohydrates (maltodextrin and fructose) that use non-competing pathways to help maximize carbohydrate absorption and utilization while diminishing stomach distress. Also Known as GU Brew.
$22.50 - $24.00
Created for daily use before and during training and competition, the new GU Energy Stroopwafel delivers all the nutrients needed to power your performance: quality carbohydrates (immediate and long-lasting energy from complex and simple carbohydrates), essential amino acids (prevent mental fatigue and repair muscle damage during long-duration activities), and electrolytes (replenish what’s lost when you sweat). The Stroopwafel is made with a layer of delicious syrup between two thin wafers, and it’s individually packaged to make it portable and easy to take on a ride or run.
$30.00 - $45.00
When you’re pushing yourself on the trail or road, you need an easy way to get both the hydration and energy you need to avoid bonking, stay energized, and keep competing. ROCTANE Energy Drink Mix is a carbohydrate intensive energy drink to help push the limits during ultra-distance and intense efforts. It contains the critical carbs and electrolyte replenishment that endurance athletes need to compete at high levels. - ROCTANE Energy Drink Mix is specifically formulated for the demands of long-duration and high-intensity activities. - Formulated with a blend of simple and complex carbohydrates, electrolytes, and BCAAs, ROCTANE Energy Drink Mix provides 250 calories per serving. - Carbohydrates (maltodextrin and fructose) that use non-competing pathways which can help maximize absorption, increase carbohydrate utilization, and diminish stomach distress, so you get energy that kicks in quickly and stays with you. - Sodium, the primary electrolyte lost in sweat that aids in hydration by maintaining fluid balance - Branched-chain amino acids (L-Leucine, L-Valine, and L-Isoleucine) which may reduce mental fatigue and decrease muscle damage while jump-starting recovery - Taurine can help maintain heart contractility and improve cardiac output during long exercise sessions
$35.00
- Designed to maximize the effects of your workout and nurture your body - Accelerates glycogen restoration - Enables muscle repair - Helps body adapt to exercise and become stronger over time
$24.95
Our Electrolytes are a high-performance electrolyte blend of Sodium Chloride, Tri-Sodium Phosphate, and Sodium R-Lipoate. Electrolytes use Potassium, Calcium, Magnesium, and antioxidants to replenish what is used when you exercise. - Customize your hydration in this easy-to-take electrolyte capsule - Beat heat fatigue and muscle cramping - No artificial sweeteners, coloring, or flavors - Banned Substance Free - Made with all natural veggie capsules
$46.99
Trusted functionality with C2MAX Dual Source Carb Mix and ca. 200 mg sodium per pouch - Vegan - Innovative packaging: easy to open and helps prevent littering through “Trash Chain”
$27.99 - $38.99
Caffeinated Tailwind meets all your calorie, hydration, and electrolyte needs just like you'd expect, plus it adds 35mg of caffeine per 100 calories. Caffeine is proven to significantly enhance high-intensity and endurance performance. - Caffeine boost when you need that extra kick - Complete calories, electrolytes, and hydration: Ditch the gels, chews, and pills, and go all day with just Tailwind. - No gut bombs: Stomach problems? You’ll love Tailwind. Unless you enjoy being doubled over, retching. - Tasty all day: Clean, light flavors taste better the longer you go. - Hydration pack love: Dissolves on contact and cleans up with a quick rinse. No film, aftertaste or science experiments! - All natural: Crystal clear with no dyes, preservatives or 4-syllable magical ingredients. USAGE Usage is similar to regular Tailwind except that we recommend limiting continuous use to 6 hours or less to avoid building up a high concentration. Each scoop contains 100 calories and 35mg of caffeine. For endurance workouts, mix 2-3 scoops per 24 oz of water per hour. Adjust to your personal calorie needs during training, using hunger as a guide. When it’s dialed in, you’ll feel satisfied and energetic, not hungry or full. On hot days, keep the same calories per hour, but increase water. To use in combo with other foods, reduce Tailwind intake by the calories you’re consuming elsewhere to avoid overloading the gut. For shorter workouts (<2hr), you can use less Tailwind to taste. Tailwind stick packs are perfect for fueling on the go. Just tear and pour into a water bottle for 200 calories of Tailwind goodness, no mess, no fuss.  ALL NATURAL AND ORGANIC INGREDIENTS Non-GMO Dextrose (Glucose), Non-GMO Sucrose, Citric Acid, Sodium Citrate, Sea Salt, Organic Flavor, Potassium Chloride, Magnesium Citrate, Calcium Carbonate, Organic Caffeine Gluten free/vegan/no soy/no dairy
$27.99 - $38.99
The same clean quality nutrition provided from standard Tailwind except with a caffeine kick! Caffeine is proven to significantly enhance high-intensity and endurance performance. All you need, all day. REALLY. Mixes with water to meet all your calorie, hydration, and electrolyte needs, without upsetting your stomach or making your taste buds revolt - Eliminates the need for gels, bars, chews, and pills, with this all natural drink mix - Cleans up easily using water and a quick rinse eliminating science experiments growing in your hydration vessels - Great for longer energy burning rides. In the case of shorter rides dilute solution further to taste - Gluten free, Vegan, and contains no soy or dairy
$20.00 - $29.00
- Developed to be the fastest way to rehydrate during exercise - Replaces lost body water with an optimal ratio of sucrose, glucose, and electrolytes - Improves circulation and muscle respiration - Reduces cramps - Delays fatigue - Boosts endurance and power
$7.50
Created primarily for hydration, GU Hydration Drink Tabs offer the athlete a low-calorie drink option. GU Hydration Drink Tabs are reformulated with xylitol to help reduce gastrointestinal distress when compared to sorbitol. Sodium, the primary electrolyte lost in sweat, helps maintain water balance. Use GU Hydration Drink Tabs before, during, and after exercise to hydrate and replenish electrolyte levels.
$16.20 - $24.00
Clif Bars are a delicious source of healthy energy and are full of essential vitamins and minerals. Made with high-quality, organic ingredients, Clif Bars are a perfect go-to food whether you’re on the bike or just need a quick snack at the office. They contain 10 grams of protein and are made with real fruit, nuts, and whole grains. They contain no hydrogenated oils or artificial flavors.
$2.25 - $34.99
The Perfect Energy Fuel Honey Stinger Energy Chews are formulated specifically for health-conscious individuals and athletes seeking a great tasting energy snack. These bite-sized chews include 70% RDA of Vitamin C and natural energy from honey. When to Consume Honey Stinger Chews are the bite-sized energy solution that helps you prepare and perform your best. These honey-powered chews release energy instantly and delay muscle fatigue by providing fuel that lasts. Chews are perfect for smaller, more frequent bites that taste great and are proven to work. Fruit Smoothie As Honey Stinger’s most popular energy chew flavor, our Fruit Smoothie blend includes cherry, orange and berry. A perfect option for those who can’t decide on just one flavor. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Cherry Blossom This classic cherry flavor will satisfy your taste buds. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Pomegranate Passionfruit Rich pomegranate and passionfruit flavors that are sure to make your mouth water for more. Not too tart and not too sweet, with just the right amount of goodness. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Orange Blossom A classic flavor for everyone to enjoy, our Orange Blossom Chews are wildly popular. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Pink Lemonade Enjoy the taste of summer all year long with Honey Stinger’s Pink Lemonade Chews. Using natural pink lemonade flavors to create the perfect mixture of sweet and tangy that everyone loves. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Strawberry As one of the three flavors in our best-selling Fruit Smoothie Chews, Strawberry is the number one requested chew and now available as its own flavor. These chews are sure to awaken the taste buds. Sweetened with organic honey and tapioca syrup, these chews provide a natural and sustainable source of energy with multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Caffeinated Limeade As Honey Stinger’s first caffeinated chew option, Limeade offers the taste of fresh lime and citrus burst without being too tart. Caffeinated with 32mg of white tea extract per package, comprised of 95% organic ingredients, and sweetened with organic honey. These chews provide a natural and sustainable source of energy with that extra boost of caffeine and multiple carbohydrate sources: glucose, fructose, maltose and sucrose. Caffeinated Cherry Cola Adding to Honey Stinger’s line of caffeinated chews, the Cherry Cola flavor offers a classic and refreshing taste that everyone will love. Caffeinated with 32mg of white tea extract per package, comprised of 95% organic ingredients, and sweetened with organic honey. These chews provide a natural and sustainable source of energy with that extra boost of caffeine and multiple carbohydrate sources: glucose, fructose, maltose and sucrose.
$58.95
Recovery matters. Do it right. - Restores muscle glycogen - Rebuilds muscle strength - Reduces soreness & fatigue - New chocolate formula BENEFITS: Highly effective and utterly delicious, Recoverite provides exactly what your body needs to reap the most from your activity—a 3:1 ratio of complex carbohydrates to premium whey protein isolate, three grams of L-glutamine, key recovery benefiting auxiliary nutrients, and a full spectrum of electrolytes. - Kosher Certification - Recoverite is certified by Informed Choice and Informed Sport.